Go Deep Sea Diving With James Morgans new spot for Ottonova

James Morgan is known for capturing the beauty of the world in his films. However this time James has you thinking about the dangers of the world with this harrowing film for German insurance firm Ottonova. In this ad for the German market, we see a scuba diver navigating through caves and finds himself surrounded by sharks. 

Accompanied by a sound design that has you at the edge of your seat this spot is a departure from his past underwater films. 

His spot for Creme De La Mer had him dive into the wonders of the deep blue ocean to promote their partnerships in ocean conservation, and his Netflix Film Jago: A Life Underwater is about an Indonesian Fisherman who runs across the bottom of the sea to hunt fish.

Who knows what part of the world James will capture next, all we know is that an incredible story will accompany it. 

Luca Caon joins The Visionaries

A true storyteller, Luca Caon has been working in visual storytelling since his early twenties, first as journalist and photojournalist. He then went onto work as various roles in feature films in Italy and Switzerland.

His work includes fashion films, TVC’s, corporate and branded content, with a focus on luxury and beauty brands including Armani, Valentino, Hugo Boss, Lavazza and Samsung. 

Luca Caon’s work combines engaging narrative with high-end imagery. Luca's style, made of great attention to detail, symmetrical image composition and sumptuous cinematography, has been the choice of a wide range of Italian an international clients, with his minimalist elegance and its uncompromising cinematic quality.  

His personal pursuit as a commercial director is to tell engaging stories through perfectly crafted cinematic images. Tailoring the style and the visual approach of every film to the exact requirements of every project .

To check out more of his work click here.

Johnny had a lot of Lamb in his latest ad

Innovative director Johnny Han has epitomised the miserable and exhausting experience of the airport we all feel by using sheep.

Han’s latest ad for flight app, Jetsmarter, titled “Sheeple Hero,” took the brand’s initiative to “#FlyHumanely” quite literally. Han uses the metaphor of “herding sheep” in a unique spot-on manner, as he compares all the waits and lines at the airport to feel like a sheep in a herd

The hilarious and original spot showcases just a few of Han’s many skills. Mixed with stunning fast cuts of both the scenery and close-ups, smooth editing, and a knack for a clear and concise narrative, Han nails the line between eccentric and relatable.

Interestingly enough, despite being critically acclaimed and praised for his VFX skills, Han chose to forgo VFX and used real sheep in the ad! Han got a surprisingly focused and in-line performance out of those sheep – quite the feat for any director.

With Jetsmarter, Han continues to push the boundaries, showing the public all the skills and talents that he holds – we can’t wait to see what other tricks (and animals) Han has up his sleeve.