Claire Norowzian teams up with AMVBBDO to deliver a steamy new spot for Sheba ‘4AM Stories’

What do you get when you mix a director known for emotional storytelling, a pair of piercing eyes, and one very well-lit cat? A Sheba ad that’s somehow sultry, soulful, and yes, about cat food. 

Visionaries director Claire Norowzian brings her signature cinematic touch to Sheba 4AM Stories, transforming the quietest hour of the day into something intimate, magnetic, and unexpectedly human. Every look, every shadow, every purr is charged with tension, the kind that lingers long after the screen fades to black.

Who knew cat food could be so romantic.

VIEW CLAIRE NOROWZIAN'S PAGE

Credits:

Brand: Sheba

Title: 4AM Stories

Agency: AMVBBDO

Creative Director: Andre Sallowicz 

Creatives: Ant Eagle, Nellie Santee

Agency Producer: Alex Warren, Liv Fryer, Anwar Meah

Production Company: Omnicom

Director: Claire Norowzian

Director’s Agent: The Visionaries

Talent: Lucien Laviscount

Production Company Producer: John Barratt

Production Manager: Zorica Šalić

Location Manager: Nick Williams

1st Ad: Paul McCan

2nd Ad: Eleri Shone

Runner: Rose Arthur 

DOP: Pieter Mattheus Snyman

1st AC: Juan Minotta 

2nd AC: Deniz Ersoy

Grip: Bobby Brown

Grip Asst: Dylan Saunders 

Camera Trainee/Driver: Conor Aldi

Playback: Nick Forrester

Sound: Quillon Larratt 

Gaffer: Sam Crook

Edit House: Stitch Editing

Editor: Phil Noir

Asst Editor: Luke Anderson

Post House: Creative Outpost 

Executive Producer: Salem Andrew

Senior VFX Producer: Ian Harland

Senior Colourist: Mark Horrobin

Senior VFX Artist: Tim Davies

Sound Designer: Tom Lane

Audio Transfer: Eoin O'Hagan