Leo McCrea directs the latest TVC for Currys PC World featuring comedian Bill Bailey testing out the retailer’s latest laptops.
The ads purpose is to promote the brand mission of helping everyone to enjoy amazing tech, with the assistance of Bill Bailey. Bill is joined by real Currys PC World colleague expert, Natasha Vora, who helps Bill with the genuine tech testing.
In this clip Bill is testing the start-up speed of the HP Pavilion laptop to see if it can start in time for him to put on the ultimate virtual rock gig.
Credits
AGENCY: AMV BBDO/London
DIRECTOR:Leo McCrea
POST PRODUCITON: Coffee & TV
SOUND: Wave Studios/London
TALENT: Bill Bailey
CREATIVE PARTNER: Nadja Lossgott
EXECUTIVE CREATIVE DIRECTOR: Nicholas Hulley
CREATIVE TEAM: Alan Wilson
CREATIVE TEAM: Diccon Driver
AGENCY PRODUCER/CREATIVE PRODUCTION PARTNER: Trish Russell
DP: Simon Rowles
EDITOR: Maia Lloyd
AUDIO POST-PRODUCTION ENGINEER: Parv Thind