Leo McCrea’s Latest Film for Volkswagen Tests James Buckley’s Entertainment Skills With the Toughest Crowd of All: Kids

Watch James Buckley tackle a chaotic road trip adventure with four kids in Leo McCrea’s hilarious new commercial for Volkswagen. From cringe-worthy dad jokes to 'magical' self-parking demos and impromptu beatboxing sessions, this journey is packed with laughs, bathroom breaks, and even some uninvited bodily noises!

Leo McCrea has been directing the top names in TV for the last twenty years. Whether it be actors, comedians or everyday people, he has a reputation for always creating a friendly working environment to draw out the best performances. This approach is key for this film, which relies on candid improvisation in order to channel the chaos of family road-tripping most authentically. 

Leo had this to say about filming: “I really enjoyed working closely with creatives Adrien and Grant at BBH to bring their idea to life. Once we had sketched out the ideas it was all about encouraging and prompting improvisation from James and the great cast of kids. Originally planned for social only, the client loved it and ran it with commercials before this week's Willy Wonka screenings in cinema.”

CREDITS:

Client : Volkswagen

Director: Leo McCrea

Agency : BBH

Production Manager: Holly Newman

Production Company: Black Sheep Studios

DOP : Simon Rowles 

Camera : Barnaby Wilkinson

Producer: Victoria Ayettey

1st AD: Sascha Marden 

Location Manager: Jamie Jamieson

Sound : Fresh Audio Ashley Gadd

Mini Cams : Apex 

Casting : Selma at Looks like me.

Editor: Charlie Marbles

Post-Prod: Coffee & TV & No.8

Henry Dean’s New Film for IG Crafts an Alluring Vision of Boundless Opportunities

British filmmaker Henry Dean’s knack for conjuring up immersive cinematic worlds is on full display in his latest creation for trading platform IG. The film combines niche archival and shot footage to build a universe bursting with opportunity, showing how IG gives you ‘more’ beyond your wildest imagination. The striking visuals and intoxicating pacing ignite an empowering sense of expanding horizons that will leave you longing for adventure.

Henry had this to say about the project: “With a script that wasn't super prescriptive over what we see on-screen and a brand that was wanting to push boundaries a little (as much as you can in the world of finance!), this job immediately became a bit of a creative playground. It was all about toeing the line and managing tone; letting our ideas run wild while keeping things grounded. We wanted the spot to be funny but still take itself seriously, playful without being silly, aspirational but not out of reach.

I love the challenge of combining pre-existing licensed footage with scenes we shoot ourselves. We get to craft and maintain a look and feel while including moments in the project that sit well outside what would be achievable on our schedule and budget. As a director who loves playing with form and formats, a job like this sits firmly in my wheelhouse.

I appreciate it whenever a client is willing to take a little bit of a risk. Whether it's with an unexpected joke or some more fashion-forward styling, I really enjoy proving how incredible these risks can be when we make them pay off. Thankfully IG and the whole team at Adam&Eve were on board to let me come in, do my thing, and make the spot pop.”

CREDITS: 

Client: IG

Agency: Adam&Eve DDB

Prod Co: Cain&Abel

Creatives: Paul Angus & Ted Heath

Producer: Kiera Brogan

Shoot Producer: Lucy Bell

Director: Henry Dean

DoP: Donny Johnson

Gaffer: Alexander Cullen

Stylist & Art Director: Borys Korban

MUA: Emma Reagan

Editor: Adrian Scanlon

Colourist: Alex Gregory at No8 London

Sound: No8 London

VFX: Sam Kim

Composer: Andréas Pfannenstill at Melt Music

Casting: Emma Garrett Casting

Footage Researchers: Susi Paz (& others)

Cast: Simon Spalding, Tania Leger, Jessica Kuo, Jeffin Kunjumon

VO: Sopé Dìrísù

Indigo Bates directed the Diwali campaign for Western Union’s ‘Phone Pass’

Indigo Bates latest piece of filmmaking for Western Union captures the joyful chaos of catching up with family members over the phone. The commercial showcases Punjab culture, highlighting the spirit and togetherness of Diwali.

Indigo had this to say about working on the project - “We had so much fun recreating a little slice of family life that really felt specific to the Punjab region in India but also universal - a girl calling home for the holidays and getting passed around the whole hectic extended family.

Casting and production design were the two biggest challenges on this piece. Luckily our amazing production designer Rose Weir was able to totally transform these bland, suburban Vancouver homes into vivid, authentic-looking settings and we found some incredible non-actors to bring relatability and heart to the story.

The cheeky humour of Love Streets’s scripts for the campaign made it such a pleasure bringing them to life.”

Credits

Director; Indigo Bates

Director’s Agent (UK): The Visionaries

Agency: Love Street & Co.

Creatives: Clayton, Kelsey Wilkins, Taylor Slyder

Agency producer Devon Dunlap

EP: Trevor Paperny

Service prod: Film Boldly

Producer: Adam Wiesner

DP: Ian Rigby

Starring: Keerit Dhaliwal

PD: Rose Weir

Art Dec: Blair Stevens

Prop Master: Mike Kearsley

PM: Mia Metz

Gaffer: Steven de Zwart

Key grip: Doug Stover

Photograher: Christian Tisdale

Wardrobe stylist: Alecia Ebbels

Sound: Nate Evans

Post: Lost Planet Post

Editors: Max Koepke, Felipe Kenji Yamauchi

Finishing: Steven San Miguel

Music: Oliver Dollop Mayo

Colour: Sam Gilling at BaconX

Mix: Mike Regan


Explore the world of Super Mario in the latest commercial from Luc Reso Janin

Luc Reso Janin teamed up with LEGO for the latest “Wild House” spot which was created by using a mixture of live action, stop-motion and CGI, which comes together to make for a fun kinetic film.

The spot showcases the new LEGO playsets for Super Mario and Donkey Kong. We witness a normal living room be transformed into a wild jungle setting, making for an adventurous rollercoaster. Luc manages to capture the excitement of not only playing with LEGO but also the spirit of Super Mario and his gang of famous friends.

Credits

Directed by Luc Reso Janin

Director’s Agent: The Visionaries

Prod company: Tash&Co

Producer: Natasha Moses

LEGO Creatives: Simon Rønsholt & Mervin Ignacio

LEGO Producer: Kathleen Howlett

Director Of Photography: Dan Holland

Production Designer: Benedict Lack

Production Manager: Tilly Gerard

1st Assistant Director: Jonathan Sidwell

Wardrobe Stylist: Fran Fox

Casting: Claire Curry

Cast: Joshua and Amelia Brigdale

Stop motion animator: Laurie Hill

1st Assistant Camera: Hopi Demattio

Key Grip: Kevin Foy

Editor: Alec Gordon

Post producer: Simon Russel @we_are_covert

VFX Supervisor: Calin Bogdacenco @we_are_covert

Colourist: Mark Horrobin @creative.outpost

Music: Jeanga Becker @soundsandsons

Sound Design: Martin Leitner @soundsgoodaud.io


Simply having a Wonderbly Christmas time with Claire Norowzian’s latest work

Claire Norowzian teamed up with online publisher Wonderbly who specialise in creating personalised books for kids and adults. The festive new spot ‘Make it a Wonderbly Christmas’ captures that Christmas joy of opening and receiving presents. The spot also showcases the services Wonderbly provides with their personalised books that have limitless possibilities. So whether you want to let daddy know his hugs are magic or turn your loved ones into story book heroes then Wonderbly has you covered this Christmas.

In typically Claire Norowzian fashion she brings a charming and playful energy to the film with subtle humour and a wonderful cast of characters.

Claire had this to say - “Claire had this to say - “My kids LOVE it when I read them their personalised Wonderbly book at bedtime so I was very up for doing this campaign. We had a lot of fun making this sweet, cheeky spot. It was a whirlwind of a day and the kids on set were brilliant…and the adults to!”

Client - Wonderbly

Agency - Studio yes

Director - Claire Norowzian

Director’s Agent - The Visionaries

Executive Producer - Sam Ojari

Producer - Alessia Lendrum

1st AD - Micki Colker - Pearlman

DOP - Bruce Jackson

Art Director - Jade Mortimer

Wardrobe Stylist - Jenny Svantesson

HMUA - Anya McDevitt

Edit - Phil Currie @ Stitch

Grade - Chris Matthews @ Lucky Cat Post

Sound Design - Craig Budd @ Lucky Cat Post

Music Composition - Ross Wakefield


Chris Fowles latest commercial ‘Reconnect’ for Volvo highlights the exclusion experienced by deaf people

Chris Fowles brings his grounded and human storytelling to the latest Volvo ‘Reconnect’ commercial which aims to highlight the exclusion experienced by deaf people and how the role of technology can play in opening up experiences in unexpected ways. Driver aids like Pilot Assist can offer both safety, and in some circumstances empowering experiences that have the potential to bring families and friends closer together.

Chris had this to say - “The story felt like such a unique twist on a classic dynamic, the silent parent-child drive home. It really got me thinking about all the small daily moments, and how different they can be for a deaf person. Technologies that often feel like a gimmick, can mean so much to people in unexpected ways. The film started as a small product film and gradually grew into this quite beautiful narrative.

The biggest challenge was working in two languages at once. Jokes and wordplay are so specific to the language, and finding something that worked both in BSL and our English subtitles took a lot of development. Michelle (sign language consultant) and both our cast were amazing in prep bouncing ideas around and rehearsing different lines.

We were very lucky with the late-summer sun - giving the film a beautiful reflective quality. It was important to everyone that it felt natural and real.

It has been incredible to see the positive reaction from the deaf community. I’m immensely proud of the film.”

Credits

Director: Chris Fowles

Director’s Agent: The Visionaries

Production Company: Petroleum & Co.

EP/Producer: George Howson & Lucas Coombs

DoP: Terrence Wilkins

Tracking Services: RKD Motion

Casting: Tobi St Clair @ Deaf Talent Collective

Sign Language Consultant / Translator: Michelle Parry

Colour: The Mill London

Colourist: Philip Hambi

Colour Producer: Dan Hills

Sound: SoundCanvas

Sound Designer: Tom Joyce

Audio Producer: Clare Wilde



Jeremy Haccoun accepted the mission for Verisure x Mission: Impossible – Dead Reckoning Part One commercial

Jeremy Haccoun brought his cinematic style of filmmaking to the Verisure Mission Impossible 7 Dead Reckoning Part One commercial. Bringing the high-octane action that the Tom Cruise action franchise series is known for. The security company Verisure teamed up with Paramount Pictures to help promote the latest installment of Ethan Hunt’s spy adventure and The Visionaries filmmaker Jeremy Haccoun accepted the mission of directing it.

The commercial perfectly captures the spirit of the films and of the Verisure brand, showcasing the extra security and safety that Verisure can bring to your home. With Paramount Pictures giving permission to have Lorne Balfe’s iconic Mission Impossible theme play throughout the commercial creating a sense of tension and charm to the piece.

Jeremey had this to say - “To recreate the scene of Ethan Hunt dropping from the ceiling, the stunt team built a large metal structure above the camera. We then used a motorized descender to control the speed and position of the actor in frame.`’

Most importantly Tom Cruise himself approved of the commercial.

Credits

Director: Jeremy Haccoun

Director’s Agent: The Visionaries

DOP: Neel Potgieter

Production: Manière Noire Production

Producer: Gilles Sasson

Agency: Mai 69

Creative Director: Jérémy Zeitoun

Copywriter: Bluma Pariente

Art Director: Martin Aizier

Customer: Verisure

Customer: Paramount

Production Director: Sylvain Carellas

1st Assistant Director: Olivier Bizet

Stylist: Tanina Barra

Production Designer: Stéphanie Vareillaud

Cinematographers Agent Kinou | Cinematographer Agency

Calibrator: Bertrand Duval

Post-production: Everest Studio

Music: Lalo Schifrin & Lorne Balfe - Mission Impossible


Huse Monfaradi directed the a new film celebrating the partnership between Bowers & Wilkins and Aston Martin

Huse’s ‘Performance. Intensified.’ tells the story of the partnership between two iconic British brands, Bowers & Wilkins and Aston Martin. In detail we see what brought these two powerhouses together, sharing a passion for perfection and style.

The documentary is insightful and provides an interesting look at behind the curtain, as we see what drives and motivates each company as they strive for greatness. The new Aston Martin DB12 sports car is the peak of automotive technology and when the company needed a new sound partner Bowers & Martin felt like the perfect match.

Shooting over three days at both Aston Martin’s HQ and the Bowers & Wilkins facility, Huse managed to capture the spirit and ethos of both companies, while also creating a sense of wonder and discovery with some beautiful imagery.

Credits

Director: Huse Monfaradi

Director’s Agent: The Visionaries

Production: DOGEATDOG

Exec Prod: Harvey Ascott

Exec Prod: Jane Bolton

Prod: Lydia Martland

DOP: Olly Wiggins

Editor: Jamie McCallum

Colourist: Vic Parker

Sound Mix: Pitch and Sync

Sound: Matt Senuik

B Cam: Dave Bridges

Camera Equipment: S+O Media


Tom Brown delivers that ‘Oooft’ feeling in the charming and funny new Tennen’t Lager TV spot

Tom Brown’s Tennent's Lager TV spot ‘Oooft’ is a refreshingly great time. Tom brings his usual style of fast flowing camera work to the table, creating a rollercoaster ride, full of charm and slapstick comedy. The commercial starts in a pub but soon turns into chaos as Tom takes us from one location to another, with a montage of ‘Oooft” moments, some good, some painful…

Tennent’s Lager is Scotland’s favourite and best-selling beer brand, with the TV spot featuring some very familiar Scottish sporting figures including football legend, James McFadden and the women’s rugby national team captain, Rachel Malcolm.

Tom teamed up with creative agency John Doe and unit9 to capture that ‘Oooft’ feeling, while providing some wonderfully funny moments, capturing the spirit and trademark humour of the Scottish people and culture.

Credits

Agency: John Doe

Advertising Manager: Paul Menzies

Advertising Manager: Cameron Matthews

Advertising Manager: Ross Beveridge

Chief Creative Officer: Pam Scobbie

Chief Creative Officer: Dave Everson

Creative Team: Ollie Adams

Creative Team: Suzanne Waters

Creative Support: Gerry Farrell

Agency Producer: Charlie Watson

Production Coordinator: Bethan Mackenzie

Production Company: unit9

Director’s Agent: The Visionaries

Director: Tom Brown

Director of Photography: Sam Meyers

Executive Producer: Greg Hemes

Producer: Geoff Stickler

Casting Director: Dan Jackson

1st AD: Rory Stewart

2nd AD: Callum King

Production Designer: Charles Whiteway

Focus Puller: Michael Neal

2nd AC: Keir O'Donnel

Grip: Alex Kerr

Playback: Alistair Girvan

DIT: Charlie Stewart

Gaffer: Stuart Torley

Sparks: Davey Wilson

Sparks: Freddie Chisholm

Costume: Luke Temple

Wardrobe Assistant: Rosie Well

HMU: Kat Morgan

HMU Assistant: Paula Rebanks

Offline Editor: Alex Burt

Executive Post Producer: Phil McCluney

Post Production: Tania de Sousa

Post Production: Denny Cooper

Post Production: Hannah Webster

Post Production: :Alec Eves



Christian Bevilacqua’s latest commercial shows us the wonderful world of Quantum Fiber

The Visionaries director Christian Bevilacqua brings us his latest filmmaking outing which captures that awesome feeling only fast flowing internet can bring to the humdrum household. Quantum Fiber is a gateway into a new world, a world without slow internet speeds, a world without interrupted livestreams, a world without any limitations.

The commercial ends with the voice-over saying ‘Your world unleashed’ which is backed up with Christian’s kinetic filmmaking style and the clever use of visual effects that provide the piece with a sense of adventure and discovery. There’s an immersive quality to the film as we see the household transform into a carnival of activity as we follow the main character around different rooms, everything comes to life, as the world literally beams into her home.

Credits

Agency - peter mayer

Director - Christian Bevilacqua

Director’s Agent - The Visionaries

Producer - Kevin Comer

Creative Director - Richard Landry

Art Director - Jamie Muller

Copywriter - Craig Moyer

EP - Kevin James

DP - joe cook

EDITOR - james rosen

EP - Andrea panda

Post - Psyop

Production - Psyop


Chris Fowles tells a poignant and charming story of self belief for Erste Bank commercial ‘The Challenger’

Chris’s latest awe-inspiring commercial puts Rocky’s training montage scenes to shame with the charming and wonderful ‘The Challenger’ commercial for Erste Bank. As per usual Chris brings a sense of grounded relatability to the film, capturing believable performances from the two leads. It’s a story of hope and determination, with Ava the lead actress putting on a fantastic debut performance.

Chris had this to say about working on the project : "The main point for us was, it doesn’t really matter for our hero whether she wins or loses. We imply, but we don’t need to know. It's just the start of a journey and more about the importance of self-belief.

A poignant, playful story of hope.

Client and agency were amazing, really open to new ideas and pushing it as far as it could go. We referenced a lot of indie films like Little Miss Sunshine for tone, which I think comes across nicely.

The level of humour was quite new for me and great fun - shooting something a bit more energetic where we could move the camera a lot and be punchier with the storytelling. But it's really grounded by our two lead performances, who were incredible. They gave it that empathy and reality that you need for the ending to cut through.

Ava our lead girl, it's actually her first time acting on camera and she barely ever needed a second take. Such a natural.

The Croatian team were also brilliant, my first time shooting in the country but definitely not my last."

Chris truly masters the universal story of the underdog and understands why audiences engage so well with it. Everything comes together to create a sense of drama and comedy with the kickass Baba O’Riley needle drop giving the piece a sense of epicness.

Credits:

Production Company: Val Produkcija

Agency: BBDO Croatia & Jung von Matt

Director: Chris Fowles

Directors Agent: The Visionaries

EP/Producer: Petra Galić

DoP: Luka Trajkovic

Casting: Martin Gibbons Casting

Editor: Sara Gregorić

Colourist: Alexandre Nerzic

Colour House: Creative Outpost London


Playmaker’s Carly Cussen and Raheem Sterling went back to school for hilarious Clarks commercial

Clarks tasked our creative friends over at Playmaker with creating a campaign that would entertain Gen Z kids and their millennial parents…yes writing that also made us feel really old too. Playmaker worked on every aspect of the ‘Back to school” campaign from the entire concept to script-writing, production, and casting.

In doing so Carly and Playmaker have captured the spirit of popular millennial comedy mockumentaries like People Just Do Nothing and The Office (UK) with authentically charming performances from across the board. Raheem goes back to school to showcase some very tough critics with a brand new shoe he designed with Clarks, however his presence does cause some disruption in the school halls…

Carly brings her unique energy and personality to everything behind the camera while Raheem shines in front of the camera with his genuine and playful nature, making a match made in Playmaker heaven. While the cast was made up from real pupils and teachers which only adds to the down to earth documentary style.

Here’s what Carly had to say about the project - ““This project was something special. Clarks are an institution in this country and the challenge here was crafting something that spoke to a new generation of parents with authenticity, wit and freshness. We took a calculated risk casting real schoolkids and real teachers - but the performances were just fabulous. The result is a suite of Social first films with huge entertainment value and a really distinctive flavour for the brand.”

We heard reports that Raheem was on the losing side in the school playground five a side…

Credits

Production Company: Playmaker Films

Production Company Rep: Lemonade Reps

Director: Carly Cussen

Director’s Agent: The Visionaries

Creative Strategist & Writer: Royston Reeves

Producer: Kem Ekundayo

Co- Producer: Ben Mealing

Casting: Anne Stone

Photographer Agency: A&R Creative Agency

Photographer: Hanina Pinnick

Digi & Lights Shoot 1: Sam Court

Digi & Lights Shoot 2: Luke Weller

DOP Shoot 1: Rick Joaquim

DOP Shoot 2: Chris O’Driscoll

CAM OP: Jack Smith

CAM OP: Lou Macnamara

CAM OP: Chris Dodds

CAM OP: Shaka Agina

2nd AC: Rebecca Richards

2nd AC: Alex Agopian

DIT: Cinevation Judy Tett

DIT: Dragan Ajvazovic

Gaffer Shoot 1: Marco Giulio

Gaffer Shoot 2: Jamie Hitchens

Spark: Romaine Foster

Spark: Beau Wilkinson

1st AD: Ben Burton

2nd AD Shoot 1: Charlie Killick

2nd AD Shoot 2: Rosie Owen

3rd AD Shoot 1: Alex Tawney

3rd AD Shoot 2: Eleri Shone

Runner: Brogan Cowie Ferron

Runner: Rosie Meyer

Runner: Flori Watts

Runner Driver: James Campayne

Sound Mixer: Grant Covacic

Sound Mixer: Pasha Shilov

Boom Op: Jack Simpson

Boom Op: Mike Kent

Art Director: Joe Munro

Art Assistant: Callum Rob

Talent Stylist: Rhys Marcus Jay

Talent Groomer: Niedian Biggs

Cast Lead MUA & Hair: Danielle Everitt

Cast HMUA & Hair Assist: Elsie Brown

Cast HMUA & Hair Assist: Dora Balusa

Cast Wardrobe: Alex Teng

Cast Wardrobe: Iveta Veleva

CAST

Head Teacher: Andrew Mayer @ Dot to Dot

PE Teacher: Henry Goldsmith

Class Teacher: Evelyn Craven @ DCH

Class Teacher: Nicola Gossip @ Dot to Dot

Class Teacher: Nichola Manners @ Factor MGMT

Photographer: Abdul Hakim Joy @ Talent Talks

POST

Edit Post House: The Quarry

Editor: Julian Tranquille

1st Assistant Editor: Christina Hill

2nd Assistant Editor: Richard Goodger

Edit House Producer - Dilia Knobel

Grade & Online - The Post Arm

Colourist: Jim Bracher

Post House Producer: Chloe Bruce- Gardyne & Emma Cook

Sound Design: Castelli Sound

VFX Clean Up: Merge Frame FX

BTS: Karan Teli


Jessie Ayles tells the story of inspiring female golf star Lizette Salas for LPGA

The latest work from Jessie Ayles tells the inspiring and intimate story of the female Latin American golf star, Lizette Salas. The film dives into Lizette’s childhood, and how her parents moving to America from Mexico sparked her incredible journey. What began as a father and daughter day at the golf course would transform into a life-long passion that would transform Lizette’s life forever.

Jessie crafts her trademark human storytelling into every frame, capturing the spirit and personality of Lizette and the world of female golf. The film perfectly blends images of Lizette’s childhood with the present creating a sense of nostalgia and a passage of time which has led her to where she is now.

Despite being historically underrepresented, young Latin participation is rapidly growing in the world of golf. Through support of initiatives like LPGA* USGA Girls Golf, reaching nearly 100,000 girls across 500+ communities, Lizette is leading the charge.

Credits

Client: LPGA (Ladies Professional Golf Association)

Director: Jessie Ayles

Directors Agent: The Visionaries

Production Company: IMG

Executive Producer: Ross Young

Creatives: Emma Nichols, Rufus Pinkerton

Cast: Lizette Salas, Mariah Stackhouse, In Gee Chun

DP: William Rouse

AC: Jeff Vanderpool

Local Production: Unicorns & Unicorns

Post Production: Strangelove Post

Editor: Xander Vander

Colourist: Nic Apostoli

Post Producer: Manual Monteiro

Sound Mix: Timo Saila


Melody Maker shows off the creative power of the Logitech MX Master Series using virtual production filmmaking techniques

Melody Maker returns with two brand new spots for computer manufacturer Logitech utilizing cutting edge Virtual Production techniques to craft a super-stylish and futuristic aesthetic.

The huge LED screens and CG environments have allowed Melody to create something that pops off the screen with dimension altering sets, that not only look incredible but showcase the technology of the Logitech brand.

Creative coder Luyang Zou and music coder Alexandra Cardenas also lend their individual talents to the spots as talented coders, we see them both using Logitech MX to master their flow and conjure up their own creative worlds ... .literally.

Logitech - Luyang Zou Creative Coder

Logitech -Alexandra Cardenas

Melody had this to say about working on the project - “ Using virtual production for the Logitech shoots made for a more seamless and immersive experience which made the whole process far more collaborative in ways previously unimaginable, blending the realms of the tangible and the digital.”

Credits

Director: Melody Maker

Director’s Rep: The Visionaries

DOP: Hunter Daly

1st AC: Rupert Hornstein

2nd AC: Joe Medlock

Gaffer: Ryan Monteith

Spark: Daniel Goodall, Marina Lewin R

Art Director: Miles Roberts

Service Company: Quite Brilliant

Production Company: Vice UK Ltd

Head of Production: Kate Turner

Producer : Claire Gibson

Post Production: Coffee & TV

Post Producer : Ramon Ricard

Production Manager: Steven Charalambous

Editor: James Demetriou

Sound Designer: Clockvice

VFX: Darri Thorsteinsson

AE: Shivam Solanki


Director and creative thinker Henry Dean brings his artistic and playful filmmaking to The Visionaries roster

British filmmaker Henry Dean has a penchant for conjuring up cultural and cinematic worlds in his rich variety of commercial work, short films and documentaries.

His work has a global appeal, after living in Paris and Las Vegas and returning to his native London. He combines emotional vulnerability with outside-the-box concepts — his work exists in its own universe while being grounded in the organic stories he uncovers within the characters and places he studies. He's not one to shy away from big ideas, crafting them into beautifully intricate work with strong narratives and a striking aesthetic.

Henry brings a stylish sensibility to everything he touches, while adding a unique sense of humour to his storytelling, creating a sought after niche for himself in the commercial space. A special talent who brings out the human element in all of his craft, while making the everyday feel spectacular. If you want to stand out, you want Henry on your side.

Henry’s ‘How To Break In’ for iconic footwear brand Dr. Martens encapsulates the director's style of filmmaking perfectly. Delivering a kinetic and vibrant attack on the senses with top-notch camerawork and a charming sense of humour which feels like a meaningful love letter to the universally loved brand, while still taking things in an unexpectedly fresh direction. The commercial will feature in this week's Shots - Unsigned Showcase, which will be out on Thursday.

Here’s what Henry had to say about joining -“I think working with The Visionaries is going to be a match made in heaven for me. Being a part of their dynamic roster of independent creatives is just what I need to harness my fluid and far reaching way of working. I can’t wait to get myself in front of some people who want to make outstanding ideas come to life together.”

Aside from Dr. Martens, Henry’s recent commercial clients include JBL, Paul Smith, Lynx, YouTube and Major League Baseball. He has collaborated with artists such as Mac Miller, Stormzy, Joy Crookes and Mystery Jets, and worked with cultural institutions like V&A East, Comedy Central and the London Lions.

Everyone at The Visionaries can’t wait to share Henry’s future projects with you all.

To see more of Henry’s filmography click here