Jeremy Haccoun brought his cinematic style of filmmaking to the Verisure Mission Impossible 7 Dead Reckoning Part One commercial. Bringing the high-octane action that the Tom Cruise action franchise series is known for. The security company Verisure teamed up with Paramount Pictures to help promote the latest installment of Ethan Hunt’s spy adventure and The Visionaries filmmaker Jeremy Haccoun accepted the mission of directing it.

The commercial perfectly captures the spirit of the films and of the Verisure brand, showcasing the extra security and safety that Verisure can bring to your home. With Paramount Pictures giving permission to have Lorne Balfe’s iconic Mission Impossible theme play throughout the commercial creating a sense of tension and charm to the piece.

Jeremey had this to say - “To recreate the scene of Ethan Hunt dropping from the ceiling, the stunt team built a large metal structure above the camera. We then used a motorized descender to control the speed and position of the actor in frame.`’

Most importantly Tom Cruise himself approved of the commercial.

Credits

Director: Jeremy Haccoun

Director’s Agent: The Visionaries

DOP: Neel Potgieter

Production: Manière Noire Production

Producer: Gilles Sasson

Agency: Mai 69

Creative Director: Jérémy Zeitoun

Copywriter: Bluma Pariente

Art Director: Martin Aizier

Customer: Verisure